Donald Trump has released the first ads of his 2024 presidential campaign, and they’re everything we wanted them to be. The former president announced he would run in a prime-time speech from his Mar-a-Lago residence on Nov. 15.
As with his speech that night, the new ads have a similar and different tone to the Trump we were used to seeing in 2016. That version of Trump, who served as much to tear down the GOP wall as to make noise on Hillary, it’s still pretty much around. But so is a more calculated version of Trump, who can now run not only on bombast but with politics too, thanks to four wonderful years in the White House.
In his new ad, the storytelling and visuals strike the perfect note of wonder, inspiration, and optimism.
“Make an entrance. Make a run. And then make history,” he begins as Trump concentrates. “Make a difference. Keep your word,” reads the ad. “Make it big. But above all, make it great again. Trump.”
Conservative Brief provided a brief synopsis of a second ad that ran on Truth Social. As is often the case with Trump’s posts, it made its way to Twitter quickly. In this case, Arizona’s fabulous Kari Lake shared it directly in her feed.
Love this new Trump ad! 🔥👏🇺🇸#MakeAmericaGreatAgain@realdonaldtrump #trump #DonaldTrump #Trump2024 pic.twitter.com/y97sR78VW4
— GeorgeBalfourKinnear (@balfourUK) November 21, 2022
We need him now, more than ever. pic.twitter.com/c9aX7BhHC6
— Kari Lake (@KariLake) November 22, 2022
“Hi, you might recognize me — it’s your favorite president,” Trump says in the video as Lee Greenwood’s “God Bless The USA” plays in the background.
While it has been suggested that Trump is contractually bound to post to Truth before Twitter, that hasn’t stopped countless users from cross-posting to the latter platform, as Lake did with his second campaign ad.
Trump was also asked about his possible return to Twitter after Elon Musk created a poll for users to answer yes or no that he should be readmitted. That poll received more than 15 million votes and led Musk to lift the ban. “Vox populi, vox dei,” Musk said in conclusion. Trump was returned shortly after, so he has yet to post.
“Well, I like that he bought it. I’ve always liked him,” Trump said when asked what he thought of Musk. “I got along really well during my days as president and got to know him pretty well, but I like him. I always really… he’s a character, and I tend to like characters, but he’s smart.
“He put out a poll, and I heard it’s very overwhelming, very strong, but I have something called… If you look, it’s owned by Trump, but it’s really cool,” he later commented when asked about the possibility of returning to his More than 70 million followers on Twitter. “truth social is skyrocketing. It’s going extraordinarily well.”
“The press hates to talk about it, but it’s doing extraordinarily well. I think engagement is so much better than Twitter, and it’s about taking care of the voices that really want to be heard, and really smart voices, brilliant voices. Voices that in many cases come from both sides,” Trump said at the time.
But I can tell you,” he continued. “[T]here is a lot of voice for Israel, a lot of power for Israel in Truth Social, so Truth Social was very, very powerful, very, very strong, and I will stay there, but I heard that we’re getting a big vote for coming back to Twitter. I don’t see it because I don’t see why.”
“They have a lot of problems on Twitter. Do you see what’s going on? I could do it,” Trump said, expressing his excitement about a return to the platform that likely prompted him to cross the finish line in 2016. “I may not make it, but the problems are unbelievable, the commitments are bad, and you have a lot of bots and a lot of fake accounts, which I think should be followed up. But Truth Social has taken the place of a lot of people, and I don’t see them returning to Twitter.”
